This sentence has appeared in several brochures celebrating the VOG and even today it has lost nothing of its validity.
The VOG was founded during the war, in 1916, as an answer to the deprivations suffered in Austria. The house weathered the Stock Market Crash, the difficulties of the Second World War, the problems of the post-war years and the enormous changes which marked the last decades of the twentieth century.
There are not many Austrian trading houses able to look back on a past that would be so long, or so varied.
Executive Directors:
Dr. Franz Plank, Walter Holzner, Andreas Pirschl, Klaus Kernreiter
The successful development of the VOG group is rooted in its adaptability allowing it to accommodate the changing priorities of both trade and consumers.
The VOG group is always endeavouring to utilize changes in economic or social circumstances in order to strengthen its position in the market.
Today, the VOG is represented in 6 central European countries covering a market inhabited by some 150 million people. This potential is a great advantage when dealing with our partners at home and abroad. The strategy of building on these opportunities has paid off, and in 2005 about 35% of our turnover was derived from foreign trade.
These steps have initiated measures allowing the VOG group to secure its future development in a rapidly changing world characterized by globalization.
Today the products and brands of the VOG group occupy a credible position on the shelves of our central European customers.
The foundation of this position in the market is the trust of our clients, our suppliers, and of all our other business partners. Nothing of this, however, could be achieved without the enthusiasm and hard work of our staff both in Austria and abroad.
Far sighted investors whose priorities are dictated by the needs of the future have underwritten our strategic thinking and are continuing to carry our business.
We would like to thank our partners at home and abroad, our staff, and our friends for the years of good faith and good work which unite us. For the future we would like to ask for a continuation of these friendly relations.
Only then will it be possible to navigate the coming decades successfully.
VOG - Serving the Trade
